With over eight years of experience in the field Sabrina is a communications enthusiast with expertise in media, marketing, event planning & PR.
Starting her career as assistant to the Biotherm PR team at L’Oreal Sabrina developed hands –on experience in, beauty, fashion and lifestyle before joining Carol Leggett Public Relations where she became a Senior Account Executive . This experience developped her managerial skills while expanding her knowledge by being in charge of clients in a broad range of areas such as Art, architecture, entertainment, fitness, consumer products, interior design, real estate and more.
Thanks to the showroom experience gained at Fragments, Inc Sabrina opened a Sales division at Carol Leggett PR.
The Master in Media Management Sabrina obtained from New York Institute of Technology while working full time turned out to be a great asset facilitating every new challenges crossing her way.
Sabrina reaches out to a broad range of media with custom created press material to obtain placements in a wide variety of media outlet promoting lifestyle companies and product. Getting exposure for clients while securing retail outlets and addressing additional marketing and advertising issues when necessary.